Sales & Marketing

Establishing and maintaining healthy relationships with our clients is essential to our success. InnTrusted provides our on-site Sales Managers with the most current technology, as well as fresh and relevant training. This allows our sales teams to build strong and long term relationships with their clients and guests.  InnTrusted hotels also have a dedicated Regional Director of Sales which enables our markets to stay connected so our guests at a property in the north can easily enjoy a negotiated rate at one of our properties in the south with one point of contact.

All of our hotels use CRMs (customer relationship management software) to monitor and track all their interactions with accounts. Additionally, we hold quarterly sales meetings to ensure that we have the most current and up-to-date trends, challenges, approaches, and changes to brand standards.